Who We Are

jane-base-ten-advisoryBase Ten Advisory was established by Jane Meinert, a finance professional who's worked around the world with large, publicly listed companies in senior finance roles. Aside from actually doing the numbers for complex businesses, she also has years of experience helping small businesses to grow.

Throughout her 20-year career, she's worked with countless executives and managers who get sweaty palms at the thought of saying the wrong thing in a finance meeting, of not being able to articulate why a variance is occurring, or sitting silent at the leadership table when everyone else is debating financial performance of a project.

Backed by a Chartered Accountant designation and a Certificate IV in Training and Assessment, her superpower of decoding finance jargon and reports empowers clients to mop up their sweaty palms.   Soon they focus on using their newly acquired knowledge to gather insights for better and faster business decisions.

In recent years she's also applied her skills of project management, systems implementation, and financial performance reporting to the small business world.  Every year she helps numerous globe-trotting small business owners clean up their finance operations, access finance and plan for the future.

With an extensive career across a variety of industries she provides coaching and advisory with a strong practical and commercial edge.  Read more about her background on LinkedIn

Jane Meinert



Functional Expertise

  • Financial & management accounting
  • Cloud accounting
  • IT systems planning
  • Performance reporting
  • Operational management
  • Project management
  • Audit & Tax


  • Hospitality
  • Retail
  • Wholesale
  • Adventure and sport
  • Social enterprise
  • Professional services
  • Financial services


  • Chartered Accountant
  • Certificate of Public Practice
  • Xero Certified Advisor
  • Cert IV Training & Assessment
  • Bachelor of Commerce


  • Australia
  • UK
  • USA
  • Bhutan
  • Myanmar
  • Chile

Financial Scale

  • Balance sheets up to $6 billion in assets
  • Net profit after tax up to $220million




Get In Touch Today

Call Jane on +61 (0)400 032 855 or write to me here to discuss or book your tailored program today.


View Our Programs

View our full range of finance advisory programs here.